Chris Burch Combines Technology With Fashion

In September of this year, Chris Burch the founder and CEO of Burch Creative Capital wrote an interesting article about how technology can influence fashion. The boom box of the 70s is a good example, as they grew in popularity through the 80s, it was considered fashionable to be seen carrying one. During the 80s the Walkman played the same role, and today this concept is still being played out on the iPod. The iPod has become a fashion accessory; technology is advanced by what people consider fashionable.


The synthesis of technology and style is as popular today as it has ever been. Designers strive to create what sells, and they see further opportunities with the use of technology. A Dutch fashion designer well known for combining fashion with technology compares technology to a playground as a place to experiment, resulting in endless possibilities. As an example, Chris points to the combining of style and safety for firefighters as an example. Firefighters communicate through simple hand gestures by wearing Frontline Gloves; team members can inform one another about when it is safe to leave a building or if they should stay on the scene.


Designers are recycling materials such as bicycle inner tubes to make jackets and t-shirts. Movement can create energy; companies are working on shoes that can charge your cell phone when you are walking or running. Chris Burch observes fashion and technology are growing together, with technology leading into the ways of the future. The fashion and technology industries are learning together how to make the world a better place to live.


Chris Burch is an investor and entrepreneur well known for his vision of future opportunities, investing in companies that he thinks will have a lasting impact on consumer’s lives. During his almost forty year career as an investor, he has participated in the growth of over fifty companies. In 1976 while still an undergraduate student at Ithaca College he and his brother invested $2,000 to start Eagle’s Eye apparel and over the next decade the company grew to $140 million in sales with over fifty retail stores.


Born in Bryn Mawr, Pennsylvania in 1953 Chris Burch now resides in Miami, Florida with his second wife, fashion designer Tory Robinson. Currently, he continues to apply his sense of marketing and sales to his many business interests, including real estate, financial services, hospitality, apparel, plus technology and consumer products. Because of his vision of things to come and his business prowess Chris Burch is a billionaire.


Leave a Reply